Persona
"Make an Impression"
Style, safety, space, practicality, quality, comfort and performance. These are the seven key areas that guided Proton designers in formulating a package to meet your requirements and expectations whether you’re a first time car buyer, replacement car buyer, or a family purchasing a second car. The new Persona delivers on the basics offering you a better overall package while maintaining Proton's reputation for excellent fuel economy, high equipment levels and value for money. You could even go as far as saying the Persona is the most complete and pleasing car Proton has produced so far.
Feel some satisfaction
Style, safety, spaciousness, practicality, quality, comfort and performance are the seven key areas that guided Proton Designers and Engineers in formulating a package to meet the requirements and expectations of a wide spectrum of buyers.
Feel the beat
The Persona features a quality four speaker audio system, be entertained by the Blaupunkt stereo system and operate the volume and track selection via the steering wheel controls without taking your eyes off the road.
Safe and secure
The Persona list of standard safety features includes ABS brakes with Electronic Brake Distribution, SRS dual front airbags, front seatbelt pre-tensioners, remote keyless locking and an engine immobiliser with alarm.
Refined interior, guaranted to impress
The interior is a refinement of the current GEN.2 design with its sporty Lotus inspired instrument binnacle and air conditioning controls while incorporating a new black and grey dash trim, an integrated glove box, new door mounted power window and remote mirror controls as well as improved seats and a redesigned centre console.
Ticks all the boxes
An expansive standard equipment list includes ABS brakes with EBD, driver and front passenger SRS airbags, air conditioning, power windows, remote keyless entry and boot release, power exterior mirrors, electronic reversing sensors, AM/FM/MP3/CD 4 speaker audio system and multi spoke alloy wheels.
Park confidently
Not only does the rear look great but it’s as functional as ever, the Persona comes equipped with Reverse Parking Sensors as standard.
Ride and handling
The Persona responds to each and every driver input. Lotus engineered ride and handling has created this agile four door sedan that is responsive and inspires confidence.
The Persona has a modest rear end
Persona boasts a spacious 430-litre boot compartment with the added versatility of 60/40 split fold rear seats for additional luggage space. Furthermore, the rear seats independently fold forward and create an opening into the cabin which makes the Persona versatile for transporting larger objects.